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The Purpose
SEO is an acronym for Search Engine Optimization. This is the practice of making a website work better with the search engines to the advantage of the owner of the website.

When a user goes online and does a search on a search engine (such as Yahoo or Google) the search engine will show the user a number of websites on the front page that reflect the keyword the user typed in. The goal of search engine optimization is to move a website higher in the search results that pertain to the website.

Example: If you are a hardwood flooring company in Phoenix Az it would be benificial if your website showed up first when a potential customer types in a keyword such as "hardwood installation in Phoenix" or "Phoenix Hardwood Flooring"

The Practice
Seo is not really the complicated technical mystery that some companies try to make it seem like. Using common sense and investing a bit of time when building a website can gain suprising results.

Seo is really just doing a whole bunch of small things right!

Know who your target customer is. Know where your target customer is. Find out what words people search when looking for the services you offer. Now build the website with those things in mind and your halfway there! If done correctly you can turn a website into the most consistant sales rep you ever hired.

How long does it take to get results from SEO?

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